Sobha Realty, one of Dubai’s leading luxury real estate developers, planned a roadshow event in Hamburg, Germany to connect with European investors and high-net-worth individuals interested in Dubai properties. They needed a lead generation campaign that would:

Reach Arabic-speaking and German-speaking audiences in Hamburg
Promote Sobha’s Dubai-based developments
Capture qualified leads ahead of the roadshow for confirmed meetings
Provide a WhatsApp option after lead form submission to accelerate contact
BM Digital Marketing was selected to plan and execute a performance-driven campaign on Meta (Facebook & Instagram) in both Arabic and German.